In another launch curiously timed to the same weekend as Air Max Day, an exclusive Adidas Ultra Boost is dropping at the Adidas NYC Flagship on 5th Ave. This Miadidas offering will give fans access to a rainbow-knit heel panel that can be customized with a white, grey or black upper.
This release marks only the second time Adidas’ popular athleasure silhouette is hitting the customization platform. Along with the upper, buyers will be able to swap out colors of the outsole, tongue tag, and laces. For those in NYC, the shoes will be available on Saturday, March 25, for $220.